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ONLINE PREVENTION NEWS ARCHIVES

Volume 3, Issue 16 - November 21, 2005

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ONLINE PREVENTION NEWS
Information from the Wisconsin Clearinghouse for Prevention Resources

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Volume 3, Issue 16
November 21, 2005

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RESEARCH UPDATES
Hispanic youth exposed to more alcohol advertising

RESOURCES/MATERIALS
Community Drug Alert Bulletin – Prescription Drugs
Discovering Community Power
Ready, Set, Grow! 2006 Calendar
Show Me the Money! Finding Resources for Anti-Drug Coalitions
"Above the Influence" campaign

HEADS UP!
National Mentoring Month – January 2006

FUNDING ALERTS
Underage Drinking: Building Health Care System Responses
Think MTV Youth Venturer grants
Public Health Conference Support Program
Foundation for Child Development

TRAINING/WORKSHOPS/CONFERENCES
CADCA National Leadership Forum XVI
National Youth Crime Prevention Conference and International Forum

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**RESEARCH UPDATES**


Hispanic youth exposed to more alcohol advertising
A report from the Center on Alcohol Marketing and Youth (CAMY) at Georgetown University indicates Hispanic 12- to 20-year-olds tend to hear and see more alcohol ads than other youth of the same age. During 2003 and 2004, Hispanic youth were exposed to 20 percent more alcohol ads per capita in English-language magazines than non-Hispanic youth. In cities like New York, San Francisco, San Antonio, and San Jose, Hispanic youth were more likely to hear ads for alcohol on the radio, the study added, and were more likely to hear ads for Beck's, Coors, and Budweiser beer than other kids their age. For more information, go to http://camy.org/research/hispanic1005/ and http://releases.usnewswire.com/GetRelease.asp?id=55603.
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**RESOURCES/MATERIALS**

Community Drug Alert Bulletin – Prescription Drugs
Various studies have shown an increasing trend among young people: the recreational use and abuse of prescription drugs. To help community leaders tackle the problem, the National Institute on Drug Abuse (NIDA) has developed a new Community Drug Alert Bulletin that provides key facts and information about prescription drug abuse that can be used to educate parents, youth, and consumers about this emerging issue. NIDA's Bulletin summarizes current research on the subject, provides information on treatment options, and offers steps the public can take to prevent prescription drug abuse. NIDA also updated its Research Report on Prescription Drug Abuse and Addiction, which describes the consequences of prescription drug abuse and reviews recent research in this area; as well as its "Commonly Abused Drugs" chart. The Community Drug Alert Bulletin – Prescription Drugs is available at www.nida.nih.gov/PrescripAlert/index.html. This is also available from the Wisconsin Clearinghouse Prevention Resource Center (Item #D045).
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Discovering Community Power
Discovering Community Power: A Guide to Mobilizing Local Assets and Your Organization's Capacity, a guide from the W.K. Kellogg Foundation, helps nonprofits bolster community-based projects by connecting assets in their own organizations to those in their communities. Worksheets help organizations gauge their project's interaction with local residents and institutions, the local economy, and resources outside the community. A sample community asset map is also included. To view the guide, go to www.northwestern.edu/ipr/abcd/kelloggabcd.pdf
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Ready, Set, Grow! 2006 Calendar
Just published from the Wisconsin Council on Children and Families: Ready, Set, Grow! 2006 Calendar, Helping Your Pre-Schooler Get Ready for School One Day at a Time. The calendar was published in both English and Spanish versions (new this year), and this fun and fact-filled resource was developed by those who bring you the Better Badger Baby Bus Tour. Each month is organized around a special theme like: Hop Like a Bunny and Where Does Chocolate Milk Come From?, and includes a monthly calendar; brain fact; books and songs; and simple things you can do to help enhance young children's social, emotional, language, cognitive, and motor development. They make great gifts for families in your programs and can also be used as a fundraiser for your organization or group. Purchase calendars for the special price of $6 each or $3 each plus shipping and handling in quantities of 100 or more. Visit www.wccf.org/pdf/Calendar2006_Englishonepage.pdf and www.wccf.org/pdf/Calendar2006_Spanishonepage.pdf to see examples. Contact Jill Jacklitz at 608-284-0580, ext 325 or jilljacklitz@wccf.org with questions or for more information.
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Show Me the Money! Finding Resources for Anti-Drug Coalitions
Communities have more resources at their fingertips than they realize. Funding is important, and can be obtained through grants, donations (both monetary and in-kind), contracts, and other enterprising efforts. The resources are out there to fund anti-drug programs, you just need to know how to get them. But money isn't the only thing that sustains a coalition! Find out how to build a sustainable non-profit organization from the ground up by learning grant-writing tips, discovering available free and low-cost training, seeing the federal programs that already exist, and more. The broadcast features experts from the National Community Anti-Drug Coalition Institute: Jane Callahan, Institute Director; Kareemah Hafiz Abdullah, Deputy Director, Training and Technical Assistance; and Eduardo Hernandez Alacron, PhD, Deputy Director, Dissemination and Coalition Relations. Hosted by Mary E. Larson, Vice President of Communications and Membership for CADCA, Show Me the Money! Finding Resources for Anti-Drug Coalitions telecast is available from the National Clearinghouse for Alcohol and Drug Information. View the webcast from NCADI's website, or purchase a VHS tape of the broadcast: http://ncadi.samhsa.gov/multimedia/webcasts/w.aspx?ID=444.
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"Above the Influence" campaign
The Office of National Drug Control Policy's National Youth Anti-Drug Media Campaign has launched a new advertising and online campaign for teens aged 14 to 16 that encourages them to live "above the influence" and reject the use of illicit drugs and other negative pressures. "Above the Influence" officially launched this month with a series of television, print, and interactive advertisements that tap into the power teens gain when they resist negative influences that compromise their values and aspirations. All of the advertising will drive teens to a new Media Campaign website, www.AbovetheInfluence.com. Unlike the Campaign's original teen site, www.Freevibe.com, the new site goes beyond drugs to address a variety of pressures teens face, including fitting-in, self esteem, body image, materialism, bullying, and sexual activity. The site includes interactive features to engage visitors, such as quizzes, games, and blog icons to share with friends. Freevibe.com, a site that provides more in-depth drug information and receives nearly one million monthly visits, will continue to remain an active site.
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**HEADS UP!**

National Mentoring Month – January 2006
"Share What You Know. Mentor a Child!" is the theme for the 5th Annual National Mentoring Month, scheduled for January 2006. An initiative of the Harvard Mentoring Project of the Harvard School of Public Health and MENTOR/National Mentoring Partnership, Mentoring Month will target America's 77 million baby boomers in a nationwide drive to recruit volunteer mentors. Senator John Glenn, Darrell Green, and Cal Ripken, Jr., are among those who are promoting mentoring through public service announcements as part of the observance. As a centerpiece of NMM 2006, the third annual Thank Your Mentor Day will be celebrated on Wednesday, January 25. On that day, many Americans will reach out to thank or honor those individuals who encouraged and guided them, and who had a lasting impact on their lives. The theme for Thank Your Mentor Day is "Who mentored you? Thank them…and pass it on!" For further information about National Mentoring Month, visit www.hsph.harvard.edu/chc/wmy2006/nmm/intro.htm and www.WhoMentoredYou.org.
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**FUNDING ALERTS**

Underage Drinking: Building Health Care System Responses
The U.S. Department of Health and Human Services, National Institute on Alcohol Abuse and Alcoholism (NIAAA) has announced Underage Drinking: Building Health Care System Responses. The purpose of these grants is to enhance alcohol research expertise and promote infrastructure development in rural primary health-delivery systems to facilitate their participation in community-based empirical research on underage drinking. The intention of NIAAA is to provide funding to enable such systems to evaluate and upgrade their capacity to assess the extent of underage drinking in the areas they serve, and to evaluate and strengthen their capacity to intervene to reduce this underage drinking in Phase I; and prospectively study the development of alcohol use and alcohol-related problems among the youth in the areas they serve, and to implement and evaluate interventions designed to address this underage drinking in Phase II (which will be addressed in a future RFA). The total amount of funding for Phase I is anticipated to be approximately $2,000,000, and the anticipated number of awards is three to five. The expected amount for individual awards is $250,000 to $400,000. The application deadline is December 19, 2005. For more information, go to http://grants.nih.gov/grants/guide/rfa-files/RFA-AA-06-003.html.
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Think MTV Youth Venturer grants
MTV will award 33 grants of up to $1,000 each to youth-led community-service programs. The Think MTV Youth Venturer grants will support projects that focus on discrimination, education, environmental, international, or sexual-health issues. Individuals ages 13 and older may apply. The application deadline is December 31, 2005. For more information, contact Youth Venture at 690 Eighth Ave., Sixth Floor, New York, NY 10036; 212-278-8930; thinkventures@youthventure.org; or www.youthventure.org/.
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Public Health Conference Support Program
The U.S. Centers for Disease Control and Prevention (CDC) and the Agency for Toxic Substances and Disease Registry (ATSDR) has announced funding under the Public Health Conference Support Program. The purpose of this funding program is to provide partial support for specific non-federal conferences in the areas of health-promotion and disease-prevention information and education programs, and applied research. Only conferences occurring between May 1, 2006, and September 30, 2010, are eligible to apply under this announcement. Applications may be submitted for CDC support by public and private nonprofit organizations, and by governments and their agencies. Also eligible are nationally and internationally recognized associations of health professionals and other chartered organizations generally recognized as demonstrating a need for information to protect the public from health effects of exposure to hazardous substances. The approximate total funding will be $2,600,000 with 70 to 100 anticipated awards. It is expected that the average award range for a one-year project period will be $20,000 to $75,000 for CDC and $8,000 for ATSDR. The application deadline for Cycle A is December 9, 2005; and Cycle B is March 6, 2006. For more information, go to www.cdc.gov/od/pgo/funding/05031%20Amendment-1.htm.
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Foundation for Child Development
The Foundation for Child Development's interest is with children in working families, particularly those families struggling to meet their children's basic human needs. Two themes govern the Foundation's work: restructuring pre-kindergarten, kindergarten, and grade school into a well-aligned first level of public education; and the New American Children's Initiative, which stimulates basic and applied research on immigrant children (birth through age 10) living in low-income families. A letter of inquiry is required. Unsolicited proposals are not reviewed. Grants range from $2,000 to $400,000. For more information contact the Foundation for Child Development at 145 E. 32nd St., 14th Floor, New York, NY, 10016; 212-213-8337; 212-213-5897 (fax); info@ffcd.org; or www.ffcd.org.
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**TRAININGS/WORKSHOPS/CONFERENCES**

CADCA National Leadership Forum XVI
CADCA´s National Leadership Forum XVI will be held on February 14-16, 2006, at the Washington, D.C. Convention Center. The Forum will include a wide range of workshops and panel discussions, featuring some of the nation's leading experts in substance abuse prevention and treatment. Among the topics to be addressed are alcohol and other drug use prevention strategies, building and strengthening partnerships, coalition sustainability and evaluation, emerging drug trends, addiction treatment, workplace substance abuse, underage drinking and impaired driving, youth engagement, faith-based prevention models, and strategies for working with culturally-diverse communities. In addition, Coalition Leader Roundtables offer the opportunity to share ideas with colleagues and find out what other people are doing to combat substance abuse challenges in their communities. The 2006 Forum will kick off with Capitol Hill Day, so participants can enjoy two consecutive full days of workshops. As in last year's Forum, the Substance Abuse and Mental Health Services Administration (SAMHSA) Center for Substance Abuse Prevention (CSAP) will host Community Prevention Day during the pre-conference day on Monday, February 13. Also featured is a Youth Leadership Summit, where teens from across the country will learn how to become community anti-drug activists. Through a series of interactive workshops and leadership-building activities, young people will gain the knowledge to mobilize their peers to reject alcohol and other drugs. For details, visit http://cadca.org/events/forum/forum16/default.asp.
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National Youth Crime Prevention Conference and International Forum
On March 20-23, 2006, in Ogden, UT, Youth Crime Watch of America will hold the National Youth Crime Prevention Conference and International Forum. Sponsored by the Office of Juvenile Justice and Delinquency Prevention, the Drug Enforcement Administration, and the Utah Council for Crime Prevention, among others, the conference will address such topics as bullying, cyber crime, relationship skills, safe and drug-free schools, social and emotional learning, and youth-led programs and policy development. To access further information, including a registration form, visit www.ycwa.org/youthcon/index.html or contact Jonann Wild at sjwild@ycwa.org or 305-670-2409.
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This update has been brought to you by the Wisconsin Clearinghouse for Prevention Resources.

Online Prevention News welcomes potential submissions of information, but the list owners reserve the right to make decisions regarding the information that is chosen. Submissions that are judged to fall outside the mission and scope of this update may be refused or edited based on content, relevance, and/or clarity.

Online Prevention News may direct users to resources and websites maintained by institutions over which the Wisconsin Clearinghouse has no control. WCH makes no representation that the information contained on such sites is accurate or current. Information provided on third-party web sites does not reflect any official policy or position of WCH. Web site links are provided as a convenience, and not as an endorsement by the Wisconsin Clearinghouse.

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